Free prospecting kit · 34 pages · PDF
The commercial painting prospecting kit
A working kit for commercial painting and coatings contractors who prospect property managers, hotel engineering directors, plant engineers and owners. It is built around the repaint cycle: when the building was last painted, what the surfaces need, and when the budget is set.
What's inside
- Gatekeeper, first-call and budget follow-up scripts, including when maintenance staff paint
- A worked example: a full painting appointment call for a hotel's brand repaint
- A six-touch email sequence on the repaint cycle, turnovers, budget scopes and disruption
- Discovery questions for property firms, apartments, hotels, retail, plants, dealerships and schools
- Seven painting objections, from "we just painted" to "we can't have rooms out of service"
- Research and handoff sheets that capture surfaces, the last repaint, budget timing and occupancy limits
From the fifth email“A lot of repaints get pushed because nobody wants to close a floor or a store.”
