Video that shows the buyer the work before the bid walk
Most commercial buyers have never seen your crew on a job. A two-minute video of how you stage a roof replacement, keep a site clean or work around an occupied building answers questions a rep cannot answer on the phone. We handle the whole job: planning, scripting, filming, editing and delivery.
Where video fits in your pipeline
Between the call and the meeting, video makes the case for you. An SDR who books a meeting can send a short project or process video with the confirmation, so the facility manager shows up already knowing how you work. It is also easy to forward to the owner or procurement lead who will sign off.
After the proposal, video keeps the deal warm. A customer testimonial or a walkthrough of a finished project gives the rep a reason to follow up that is more useful than another reminder email. The same footage feeds your website, social channels and YouTube.
The video production problems that cost you meetings
- Your best work is invisible
Buyers cannot see a job site from a sales call. We film your crews, equipment and finished projects so they can.
- No one on staff can produce video
Good video needs a producer, an editor and a director. Our team covers scripting, filming and editing so you do not hire for it.
- Complex services that are hard to explain
Some offerings need more than words. Animation and motion graphics turn a process or a system into something a buyer understands in a minute.
- Videos that never get used
A video that sits in a folder does nothing. We plan where each one will be used, format it for those places and set up a plan for the next one.
- Too many priorities to manage a shoot
Locations, permits, scheduling and casting take time. We handle the logistics so your team only shows up for the parts that need them.
How we run video production
- 01
Pre-production
Plan the video around its goal and where it will be shown.
- Messaging, creative direction and distribution plan
- Scripts, shot lists and storyboards
- Logistics, casting, locations, permits and scheduling
- Motion graphics and animation planning
- 02
Production
Film on location or in studio.
- Direction, lighting and sound capture
- Studio and on-location filming
- Animation, voiceover and motion graphics integration
- 03
Post-production
Edit raw footage into the finished piece.
- Editing, color grading and visual enhancement
- Custom motion graphics, sound design and voice work
- Multiple rounds of feedback and revisions
- 04
Delivery
Get the video into the places it will be watched.
- Formats for web, social and broadcast
- Cloud-based file delivery
- YouTube channel management and video SEO
- 05
Ongoing
Turn one video into a steady program.
- Ongoing content planning and campaign integration
- Multi-video strategy
- Production that scales as you need more
What you get
- Scripts, shot lists and storyboards
- On-location or studio filming
- Edited final video with color grading and sound design
- Animation and motion graphics
- Versions formatted for web, social and broadcast
- YouTube channel management and video SEO
- Multi-video content plan
Your team
- Video producer
- Video editor
- Creative director
- Art director
- Animator
The same company runs your outbound, so the message a buyer reads matches what your SDR says on the phone.
Quoted to the scope you need
Creative work is priced by the pieces and volume you need. Most clients pair it with an outbound program, so the assets are built for the conversations your SDR is already having. Ask for a quote or see outbound program pricing.
Video production questions, answered
What types of video do you produce?
Filmed video shot on location or in studio, plus animation, motion graphics and voiceover. Pre-production decides the format based on what the video has to do and where it will be shown.
Can you film on our job sites?
Yes. We film on location or in studio, and we handle the logistics such as locations, permits and scheduling.
How do sales reps use video?
Reps send short videos with meeting confirmations, after a first meeting or after a proposal so the buyer and anyone they forward it to can see how you work.
Do you help get the video seen?
Yes. We format each video for web, social and broadcast, and we can manage your YouTube channel and handle video SEO. For paid promotion, see video marketing.
What does video production cost?
Creative work is quoted to scope. A single animated explainer and a multi-day shoot across several job sites are very different projects, so we price after pre-production planning.