- Controls
- Which fence subs get the bid invitation and whose number goes into the package.
How to open: Ask which site jobs they are pricing next and how many fence quotes they usually collect.
Industries · Commercial fencing
Commercial fencing appointment setting: get on the job before the fence line is priced
Commercial fence work gets decided in two places: a general contractor's site package or an owner's budget after a break-in. Both happen before anyone searches for a fence company. We book meetings with the estimators, plant managers, property managers and public buyers who make those calls, so your number is already in front of them when the scope goes out.
Ask Ava anything about selling fencing services
Where the pipeline comes from
The accounts a fencing program calls
- General contractors and site developers
Permanent and temporary construction fence show up in almost every site package. Estimators keep a short list of fence subs who price quickly and show up when the schedule says.
- Industrial plants, warehouses and truck yards
Perimeter security, slide gates for truck traffic and yard separation. Theft and insurance pressure push these owners toward taller fence, better gates and access control.
- Schools, parks and athletic complexes
Backstops, field and court enclosures and campus perimeters. The work is budgeted ahead and usually installed in summer when the grounds are empty.
- Utilities and municipal facilities
Water plants, substations and public works yards need security fencing and gates, bought through bid lists and cooperative contracts.
- Property management and commercial real estate
Retail centers, office parks and apartment communities replace damaged sections, add dumpster enclosures and gate parking areas, often across a whole portfolio.
- HOAs and community associations
Perimeter and amenity fencing replaced in long runs, approved by a board and handled through the management company.
Who decides
The people behind a fencing buying decision
- Controls
- Perimeter repairs, gate operator service and security upgrades on a running site.
How to open: Ask when a gate last failed to open for a truck and how long it stayed down.
- Controls
- Repairs and replacements across a portfolio, usually under a spending limit before the owner signs off.
How to open: Ask who they call when a car takes out a section of fence and how long the repair took.
- Controls
- Bid lists, cooperative contracts and the summer project schedule.
How to open: Ask when summer projects get scoped and how a contractor gets on the bid list.
Reasons to call
What opens a fencing account
- Theft, break-ins or trespassing
A security incident turns a perimeter upgrade into an easy approval. Owners want taller fence, stronger gates and access control quickly.
- New construction and yard expansions
Ground-up projects and added laydown or parking areas put both temporary and permanent fence into the site scope.
- Gate operator failures
A gate that will not open stops deliveries and staff. The service call is often how you get the replacement and a maintenance agreement.
- Insurance or safety requirements
Carriers and regulators can require secured perimeters around equipment, pools, utilities or hazardous storage, and the owner needs it closed out.
- Winter and spring capital planning
Districts and park departments decide summer installs months ahead, so the conversation has to happen before the budget is set.
How it works
Your fencing outbound program
- 01
Build the list
GCs, industrial sites, schools, municipalities and property managers in your service area, sorted by the fence and gate work you want more of.
- 02
Run the outreach
A dedicated U.S.-based SDR works phone, email and LinkedIn under your company name, opening with security, gates and bid timing instead of a generic pitch.
- 03
Book qualified meetings
Every meeting has the right company, the right contact and a real timing reason, such as an upcoming bid, a recent incident or a budgeted project.
- 04
Nurture the rest
Accounts that are not ready stay in a follow-up cadence through budget season and the next round of site work.
What we fix
Why fencing pipelines stall, and what changes
- Bid lists you are not on
Your SDR works GC estimators and public purchasing contacts ahead of bid day, so you get the invitation instead of hearing about the award.
- Revenue tied to construction starts
Direct outreach to owners and property managers builds repair, replacement and gate service work that does not depend on a GC.
- Owners who only think about fence after a problem
Regular follow-up keeps your name in front of facility and property managers so you are the first call when something gets hit or stolen.
- Gate and access work that never gets sold
Where you offer gate operators and access control, the SDR leads with service on them, which brings repeat visits to sites you already fenced.
Beyond the calls
What your fencing buyers see after the first conversation
Our SDRs open the door. Our creative and inbound teams make sure what a buyer finds next, your website and the material your reps send, closes the gap.
Sales collateral Sell sheets, case studies and decks for estimator or project manager at a general contractors The one-pager in the follow-up email, the case study they forward upstairs, the deck for the first meeting. See the collateral portfolio →
Websites and inbound A website that turns fencing searches into calls Pipeline Inbound builds the site, content and search presence that turn interest into conversations your team can work. Shown: Meyer Tree Services. See Pipeline Inbound →
Pricing
Flat monthly programs, guaranteed in writing
Best for $2M to $10M revenue. A dedicated U.S.-based SDR at 50% capacity, a custom 1,500-account target list, phone, email and LinkedIn.
Best for $10M to $50M. A dedicated SDR at 100%, plus direct mail, intent and trigger data, and nurture up to 18 months.
Best for $50M+. A team of 2 to 6 specialists across territories and divisions.
Guaranteed. The activity or qualified-appointment number is agreed in writing before launch. If we miss it, we keep working at no additional cost until we hit it.
Exclusive. One fencing program per market: we will not run the same program for your direct competitor in your territory.
See everything each plan includes or compare with hiring an SDR.
Questions
Commercial Fencing appointment setting, answered
What kinds of fence work can outbound generate?
Perimeter and security fencing, chain link, ornamental steel, athletic enclosures, temporary construction fence, automated gates and access control, plus repair and replacement of damaged sections.
Do you go after GC bid lists or owners directly?
Both. GCs bring site package work, while owners and property managers bring repairs, replacements and gate service. We split the effort based on where you want volume and where you want margin.
Can you help with schools and municipalities?
Yes. The SDR finds who manages bid lists and summer projects at districts, park departments and public works, and books meetings before the formal bid posts so you are known when it does.
Will you work for another fence company in my market?
No. We run one commercial fencing program per market, so your territory and your outreach stay yours.
What does a program cost?
Foundation is $5,000 a month and Growth is $8,500 a month, with Enterprise quoted to scope. The activity or appointment number is guaranteed in writing, and if we miss it we keep working at no extra cost until we hit it.
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